Thursday, March 4, 2010

New Funding for Farmers Markets

We love farmers markets here at HELP, and happily work a booth at the Schlafly Maplewood market. Increased funding for the marketing and promotion of markets is a great way to increase fruit and vegetable consumption and connect people to their local producers! Check out http://www.ams.usda.gov/AMSv1.0/FMPP for more details.

FMPP funds have been used to provide educational workshops to farmers market managers and farmers/vendors; acquire permanent signage for markets to identify location and operation hours; purchase supplies for underserved farmers and markets; and, conduct promotional campaigns through newspaper, radio, and television advertising. Through these activities, AMS is gaining useful insights into efforts to promote, train, and educate farmers/vendors linking the market to more widespread community outreach programs.

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